The story
From Fitzroy + -v- + -ia, after Fitzroy Square or the Fitzroy Tavern, ultimately from the name of Henry FitzRoy, 1st Duke of Grafton; see FitzRoy. First attested in 1940.
Etymology from Wiktionary, CC BY-SA 4.0.
Fitzrovia
Today it means: A district of central London, on the border of the boroughs of Westminster and Camden. Full definition →