The story
In reference to Operation Market Garden, Allied airborne military operation of 1944. General Roy E. Urquhart, in his 1958 memoir Arnhem, ascribed the phrase to general Frederick “Boy” Browning. It was popularized by being chosen as the title of Cornelius Ryan’s 1974 book on Operation Market Garden and the subsequent 1977 epic war film.
Etymology from Wiktionary, CC BY-SA 4.0.