The story
- Proto-Indo-European*h₂ent-
- Proto-Indo-European*h₂énts
- Proto-Indo-European*h₂énti
- Ancient Greekᾰ̓ντῐ́ (ăntĭ́)
- Ancient Greekἀντι- (anti-)
- Englishanti-
- Proto-Indo-European*ḱe?
- Proto-Indo-European*ḱóm
- Proto-Italic*kom
- Proto-Italic*kom-
- Latincon-
- Proto-Indo-European*upó
- Proto-Italic*supo
- Latinsub
- Latinsub-
- Proto-Indo-European*h₁em-
- Proto-Indo-European*h₁émeti
- Proto-Italic*emō
- Latinemō
- Latinsūmō
- Latincōnsūmō
- Old Frenchconsumer
- Middle Englishconsumen
- Englishconsume
- Englishconsumer
- Englishconsumerism
- English todayanticonsumerism
From anti- + consumerism.
Etymology from Wiktionary, CC BY-SA 4.0.