The story
From the first example of this type of meme showing Tigger exclaiming that instead of drinking honey, Winnie-the-Pooh is drinking "bone hurting juice", which makes his bones hurt.
Etymology from Wiktionary, CC BY-SA 4.0.
bone hurting juice
Today it means: A genre of Internet meme where the text of an original image, typically a webcomic, is altered to replace or remove the punch line. Full definition →