The story
From feel + good + -ery (suffix meaning ‘the art, craft, or practice of; place of’ forming nouns).
Etymology from Wiktionary, CC BY-SA 4.0.
feelgoodery
feel·good·eryToday it means: Behaviours performed with the purported purpose of promoting emotional happiness and/or certain cultural values; these behaviours may be seen as superficial or unimportant, or as a substitute for more meaningful action. Full definition →