Etymology

underbrag

un·der·brag
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Today it means: A confident statement involving openly acknowledging shortcomings, demonstrating indifference to others' opinions. Full definition →

First used 2012
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The story

From under- + brag, modeled after humblebrag.

First known use, by meaning

  • from 2012 A confident statement involving openly acknowledging shortcomings, demonstrating indifference to others' opinions.

Etymology from Wiktionary, CC BY-SA 4.0.