The story
Blend of vlog + apology. Popularised in a January 2020 study of YouTuber apology videos by data visualisation website The Pudding, but attested earlier (see quotations).
Etymology from Wiktionary, CC BY-SA 4.0.
Today it means: An apology video; a video, typically uploaded to video-sharing service YouTube, in which an Internet celebrity/influencer apologises for, or addresses, public backlash, especially in an insincere manner. Full definition →
Blend of vlog + apology. Popularised in a January 2020 study of YouTuber apology videos by data visualisation website The Pudding, but attested earlier (see quotations).
Etymology from Wiktionary, CC BY-SA 4.0.