Hallyu

alternative hallyu

1. Synonym of Korean Wave.

   As amazing as Samsung is, its international appeal doesn't derive directly from Hallyu.

   2014, Euny Hong, The Birth of Korean Cool: How One Nation Is Conquering the World Through Pop Culture, page 234

   3 more examples

   The sudden rise of Korean popular culture and its dissemination in Asian countries, known as the Korean Wave, or Hallyu, took many people in Asia by surprise, […]

   2016, Dal Jin, New Korean Wave: Transnational Cultural Power in the Age of Social Media, page 4

   Since early 1999, Hallyu exports have added an estimated $11.6 billion into the Korean economy (0.2 percent of Korea's GDP), contributing to the status of South Korea as the world's 12th largest economy.

   2020, Hyo Kyung Woo, “The Emergence of Koreatown in Singapore and a Global Community of K-culture Fans”, in Jinwon Kim, Soo Mee Kim, Stephen Cho Suh, editors, Koreatowns: Exploring the Economics, Politics, and Identities of Korean Spatial Formation, page 122

   The spread of South Korean (hereafter Korean/Korea) popular culture across borders, that is, the Korean Wave or hallyu, whose origin dates back to the late 1990s, is no longer a new phenomenon to media users and scholars of media, communications, cultural, and narrative studies alike.

   2020, Hyesu Park, Understanding Hallyu: The Korean Wave Through Literature, Webtoon, and Mukbang, Taylor & Francis, →ISBN

   Synonyms: Korean Wave