Juuling

Juul's rebranding campaign has relied on a lobbying army to press its case around the country, as well as recruiting scientists to build evidence that "Juuling" is more of a benefit than a liability for public health.

2019 July 25, Sheila Kaplan, “Juul Targeted Schools and Youth Camps, House Panel on Vaping Claims”, in The New York Times, New York, N.Y.: The New York Times Company, →ISSN, →OCLC, archived from the original on 20 Dec 2022

Drake walks in a tight circle. He addresses the crowd with the pre-confrontation politeness that a boss might use to broach the subject of Juuling in the office: "You know, I'mma tell you, like I said ..."

2019 November 11, Spencer Kornhaber, “When the Biggest Rapper in the World Gets Booed Off Stage”, in The Atlantic, Washington, D.C.: The Atlantic Monthly Group, →ISSN, →OCLC, archived from the original on 12 Sep 2022

Who could forget the Juuling scandal earlier this year, in which a report by the U.S. Federal Trade Commission revealed that the e-cigarette company had spent more than $200,000 on influencer-marketing for young people.

2019 December 23, Jenna Mahale, “Instagram bans influencers from promoting guns and vapes”, in VICE, archived from the original on 27 Jun 2022