bankable

comparative more bankable · superlative most bankable

1. Acceptable to a bank.

   a bankable check

2. Certain to bring profit and success, especially in the entertainment industry.

   a bankable film star

   2 more examples

   The literary life evidently suits [Laura] Conrad, who for five years has lived in a fabulous truth-illusion netherworld as MTV’s most bankable reality-and-tabloid personality.

   2009 July 15, Virginia Heffernan, “Bibliovision”, in The New York Times, →ISSN

   Three of them—Sarah Palin, Mike Huckabee, and Newt Gingrich—had contracts with Fox News that paid them handsomely to say outrageous and thus bankable things on a regular basis.

   2013, Jonathan Alter, chapter 14, in The Center Holds: Obama and His Enemies, Simon & Schuster, →ISBN, page 176

3. Reliable.