brand equity

noun

The worth of a brand in and of itself; the social value of a well-known brand name.

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Meanings

nounbrand equity (uncountable)
  1. uncountablebusinessThe worth of a brand in and of itself; the social value of a well-known brand name.
Cite this entry
APA

brand equity. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/brand%20equity

MLA

“brand equity.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/brand%20equity. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “brand equity,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/brand%20equity.

Source: brand equity on Wiktionary, CC BY-SA 4.0.