breakfast of champions

noun

Beer, junk food, or other foods implied to be unhealthy.

Meanings

nounbreakfast of champions (plural breakfasts of champions)

plural breakfasts of champions

  1. informalironicBeer, junk food, or other foods implied to be unhealthy.

    Aspirins and beer for breakfast; the breakfast of champions.

    1995, Bill Granger, The New York Yanquis, Arcade Publishing, page 245
    2 more examples

    In one hand he held a slice of cold pizza and in the other a Sprite—his version of the breakfast of champions.

    2004, J. F. Freedman, Fallen Idols, Warner Books, page 372

    When the coffee was ready, Leighton filled his mug to within two-and-a-half inches of the rim, then grabbed a bottle of Wild Turkey from the cabinet above the refrigerator and filled the mug the rest of the way. "The breakfast of champions," he thought to himself ...

    2004, Brad Thor, State of the Union, Simon and Schuster, page 9

Origin

Originally an advertising slogan for Wheaties breakfast cereal. Used ironically in Kurt Vonnegut's 1973 novel Breakfast of Champions to refer to a martini.

Full word history & related roots →
Cite this entry
APA

breakfast of champions. (n.d.). In WatkinsX Dictionary. Retrieved November 5, 2026, from https://dictionary.watkinsx.com/word/breakfast%20of%20champions

MLA

“breakfast of champions.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/breakfast%20of%20champions. Accessed November 5, 2026.

Chicago

WatkinsX Dictionary, s.v. “breakfast of champions,” accessed November 5, 2026, https://dictionary.watkinsx.com/word/breakfast%20of%20champions.

Source: breakfast of champions on Wiktionary, CC BY-SA 4.0.