carnism

Mass terms like “meat,” “hamburger,” and “leather” used instead of “dead animal,” “cow,” or “skin” encourage consumers to forget that they are eating or using a dead animal. ... The commercial influence of a pervasive and legalized meat industry is strong, which may account for why speciesism and the ideology of carnism are cultural values that Freeman found national news tends to impose on audiences, naturalizing and legitimizing the exploitation of farmed animals.

2012, Joshua Frye, Michael Bruner, The Rhetoric of Food: Discourse, Materiality, and Power, →ISBN, page 107

Francophobia and anti-popery were coupled with and then merged into this ideology of carnism. As Hogarth historian Jenny Uglow writes: '[t]he oozing red meat, the feasts and freedoms— like the wearing of leather shoes instead of wooden clogs—set the English against the feeble, starving peasants of the Continent'.

2018, Piers Beirne, Murdering Animals, →ISBN, page 143

So violent systems such as carnism need to use a set of psychological and social defense mechanisms so that humane people participate in inhumane practices without fully realizing what they are doing. The primary defense of carnism is […]

2014, Julieanna Hever, The Vegiterranean Diet: The New and Improved Mediterranean Diet