demarketing

D2E1M3A1R1K5E1T1I1N1G2

noun

Marketing where the goal is reducing the demand for goods or services.

“The "just say no" advertising campaign was mostly ineffective demarketing of illegal drugs.”

Similar
negative advertising
OriginEnglish marketing ← Latin dē- ← Proto-Italic *dē →
Scrabble 19
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Meanings

noundemarketing (uncountable)
  1. uncountableMarketing where the goal is reducing the demand for goods or services.

    The "just say no" advertising campaign was mostly ineffective demarketing of illegal drugs.

    Synonyms: negative advertising

verb
  1. gerundparticiplepresentpresent participle and gerund of demarket

Synonyms & antonyms

nounMarketing where the goal is reducing the demand for goods or services.

Similar
negative advertising

Origin

  1. Proto-Indo-European*de
  2. Proto-Indo-European*déh₁
  3. Proto-Italic*dē
  4. Latindē
  5. Latindē-
  6. Englishde-
  7. Englishmarketing
  8. Englishdemarketing

From de- + marketing.

Full word history & related roots →

Translations

French démarketing
  • démarketingnegative advertising
Cite this entry
APA

demarketing. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/demarketing

MLA

“demarketing.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/demarketing. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “demarketing,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/demarketing.

Source: demarketing on Wiktionary, CC BY-SA 4.0.