event marketing

noun

The marketing discipline focused on face-to-face interaction via trade shows, corporate meetings, and other events.

Meanings

nounevent marketing (uncountable)
  1. uncountableThe marketing discipline focused on face-to-face interaction via trade shows, corporate meetings, and other events.
Cite this entry
APA

event marketing. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/event%20marketing

MLA

“event marketing.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/event%20marketing. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “event marketing,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/event%20marketing.

Source: event marketing on Wiktionary, CC BY-SA 4.0.