healthwashing

H4E1A1L1T1H4W4A1S1H4I1N1G2

noun

The practice of disguising a food’s low nutritional value by using marketing buzzwords or misleading labels.

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Meanings

nounhealthwashing (uncountable)
  1. uncountableThe practice of disguising a food’s low nutritional value by using marketing buzzwords or misleading labels.
verb
  1. gerundparticiplepresentpresent participle and gerund of healthwash

Origin

From health + -wash + -ing.

Full word history & related roots →
Cite this entry
APA

healthwashing. (n.d.). In WatkinsX Dictionary. Retrieved November 5, 2026, from https://dictionary.watkinsx.com/word/healthwashing

MLA

“healthwashing.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/healthwashing. Accessed November 5, 2026.

Chicago

WatkinsX Dictionary, s.v. “healthwashing,” accessed November 5, 2026, https://dictionary.watkinsx.com/word/healthwashing.

Source: healthwashing on Wiktionary, CC BY-SA 4.0.