high-touch

adjective

Involving human service.

“All high-touch surfaces must be disinfected.”

Meanings

high-touch1

adjectivehigh-touch (not comparable)
  1. not comparablebusinessInvolving human service.

high-touch2

adjectivehigh-touch (not comparable)
  1. not comparableThat is subject to a high volume of direct contact by human hands.

    All high-touch surfaces must be disinfected.

Origin

high-touch · adjective

Blend of high-tech + touch. Coined by American business writer John Naisbitt.

Full word history & related roots →
Cite this entry
APA

high-touch. (n.d.). In WatkinsX Dictionary. Retrieved November 2, 2026, from https://dictionary.watkinsx.com/word/high-touch

MLA

“high-touch.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/high-touch. Accessed November 2, 2026.

Chicago

WatkinsX Dictionary, s.v. “high-touch,” accessed November 2, 2026, https://dictionary.watkinsx.com/word/high-touch.

Source: high-touch on Wiktionary, CC BY-SA 4.0.