hit piece

noun

A published article or post aiming to sway public opinion, especially by presenting false or biased information in a way that appears objective and truthful.

Meanings

nounhit piece (plural hit pieces)

plural hit pieces · alternative hit-piece

  1. journalismA published article or post aiming to sway public opinion, especially by presenting false or biased information in a way that appears objective and truthful.

    And respectable media institutions do have their standards, but there is something insidious—and very human—at work in the preparation of a hit piece: the media's desire to believe in the evil of their targets.

    2013, Eric Dezenhall, John Weber, Damage Control […] , Easton Studio Press, →ISBN, page 126
    2 more examples

    “This isn't a profile, my dear sister-in-law, it's a hit piece.” “A hit piece?” Buck unfolded his copy of the Spectator and began looking for Anne's byline. “It's on page three,” Pearce told him helpfully.

    2014, Karen Young, Belle Pointe, Harlequin, →ISBN

    She seemed so exacting and the magazine itself so impossibly glamorous to my college-kid sensibility, and did I really want to do a hit piece on an actor? […] And so the plan was set in motion: I would meet the actor Judd Nelson, find him appalling, and write about how awful hanging out with him had been.

    2019, Bret Easton Ellis, White, Pan Macmillan, →ISBN

    Synonyms: slam piece, hatchet job, hit job

Synonyms & antonyms

nounA published article or post aiming to sway public opinion, especially by presenting false or biased information in a way that appears objective and truthful.

Also see

Translations

Finnish häväistyskirjoitus
  • häväistyskirjoitusjournalistical attack
German Schmähschrift, Hetzschrift
  • Schmähschriftjournalistical attack
  • Hetzschriftjournalistical attack
  • Schmutzkampagnejournalistical attack
  • Verleumdungskampagnejournalistical attack
  • Hetzkampagnejournalistical attack
  • Artikel zur Stimmungsmachejournalistical attack
Polish atak medialny
  • atak medialnyjournalistical attack
Spanish ataque periodístico
  • ataque periodísticojournalistical attack
Cite this entry
APA

hit piece. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/hit%20piece

MLA

“hit piece.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/hit%20piece. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “hit piece,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/hit%20piece.

Source: hit piece on Wiktionary, CC BY-SA 4.0.