mixie

plural mixies

1. Indiamixer; food processor; blender

   This is the unseen, rural middle class, slowly growing affluence-conscious behind the veil of dust and sun that shimmer over the vastness of India’s rural plains. The Maruti is only a dream, but the wife has a “mixie” or electric blender, […]

   1997, Douglas Bullis, “Marketing and Advertising”, in Selling to India’s Consumer Market, Westport, Conn.: Quorum Books, →ISBN, page 147