neuromarketing

N1E1U1R1O1M3A1R1K5E1T1I1N1G2

noun

A marketing discipline that studies consumers' sensorimotor, cognitive, and affective responses to marketing stimuli.

Similar
neuro-marketing
OriginEnglish marketing ← Ancient Greek νευρο- (neuro-) ← Proto-Indo-European *snéh₁wr̥ →
Scrabble 21
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Meanings

nounneuromarketing (uncountable)
  1. uncountableA marketing discipline that studies consumers' sensorimotor, cognitive, and affective responses to marketing stimuli.

Synonyms & antonyms

nounmarketing based on studies of consumers' sensorimotor, cognitive, and affective responses

Similar
neuro-marketing
Broader
marketing

Synonym sets from Open English WordNet, CC BY 4.0.

Origin

  1. Proto-Indo-European*(s)neh₁-
  2. Proto-Indo-European*snéh₁wr̥
  3. Ancient Greekνεῦρον (neûron)
  4. Ancient Greekνευρο- (neuro-)
  5. Englishneuro-
  6. Englishmarketing
  7. Englishneuromarketing

From neuro- + marketing.

Full word history & related roots →
Cite this entry
APA

neuromarketing. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/neuromarketing

MLA

“neuromarketing.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/neuromarketing. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “neuromarketing,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/neuromarketing.

Source: neuromarketing on Wiktionary, CC BY-SA 4.0.