Meanings
- not comparableNot having or conveying high prestige; of unremarkable reputation.
Many nonprestige brands like Windex and Jell-O actually outperformed these venerable names.
1993, David A. Aaker, Alexander L. Biel, Brand equity & advertising: advertising's role in building strong brands
Origin
Cite this entry
nonprestige. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/nonprestige
“nonprestige.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/nonprestige. Accessed November 3, 2026.
WatkinsX Dictionary, s.v. “nonprestige,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/nonprestige.
Source: nonprestige on Wiktionary, CC BY-SA 4.0.