phygital

P3H4Y4G2I1T1A1L1
/ˈfɪd͡ʒɪtl̩/

noun

A sales method that integrates a physical point of sale and digital tools.

Scrabble 17
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Meanings

nounphygital (uncountable)
  1. neologismuncountablebusinessA sales method that integrates a physical point of sale and digital tools.
adjectivephygital (not comparable)
  1. neologismnot comparablebusinessRelating to this sales method.

    The experiential value is, therefore, a major component of luxury consumption in a phygital environment.

    2019, Wided Batat, Digital Luxury: Transforming Brands and Consumer Experiences, SAGE, →ISBN, unnumbered page
  2. neologismnot comparableBoth physical and digital at the same time.

Origin

Blend of physical + digital.

Full word history & related roots →

Translations

Russian фи́джитал
  • фи́джитал (fídžital)Translations
Cite this entry
APA

phygital. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/phygital

MLA

“phygital.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/phygital. Accessed November 3, 2026.

Chicago

WatkinsX Dictionary, s.v. “phygital,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/phygital.

Source: phygital on Wiktionary, CC BY-SA 4.0.