run of paper

noun

The publisher's freedom to place an advertisement anywhere within a publication, and not at a specific point, sometimes granted by the advertiser.

Similar
ROPrun of press
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Meanings

nounrun of paper (uncountable)
  1. uncountableadvertisingThe publisher's freedom to place an advertisement anywhere within a publication, and not at a specific point, sometimes granted by the advertiser.

    Synonyms: ROP, run of press

Synonyms & antonyms

nounThe publisher's freedom to place an advertisement anywhere within a publication, and not at a specific point, sometimes granted by the advertiser.

Similar
ROPrun of press
Also see
run of press
Cite this entry
APA

run of paper. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/run%20of%20paper

MLA

“run of paper.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/run%20of%20paper. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “run of paper,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/run%20of%20paper.

Source: run of paper on Wiktionary, CC BY-SA 4.0.