social listening

noun

The observation of social media channels in order to measure the popularity of a brand or company.

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Meanings

nounsocial listening (uncountable)
  1. uncountablebusinessThe observation of social media channels in order to measure the popularity of a brand or company.
Cite this entry
APA

social listening. (n.d.). In WatkinsX Dictionary. Retrieved November 5, 2026, from https://dictionary.watkinsx.com/word/social%20listening

MLA

“social listening.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/social%20listening. Accessed November 5, 2026.

Chicago

WatkinsX Dictionary, s.v. “social listening,” accessed November 5, 2026, https://dictionary.watkinsx.com/word/social%20listening.

Source: social listening on Wiktionary, CC BY-SA 4.0.