surrogate advertising

noun

The advertising of one product or service within an advertisement ostensibly for something else.

“When I saw that everybody in the hotel ad was smoking the same brand of cigarette, I knew it was surrogate advertising.”

Meanings

nounsurrogate advertising (uncountable)
  1. uncountableThe advertising of one product or service within an advertisement ostensibly for something else.

    When I saw that everybody in the hotel ad was smoking the same brand of cigarette, I knew it was surrogate advertising.

Cite this entry
APA

surrogate advertising. (n.d.). In WatkinsX Dictionary. Retrieved November 5, 2026, from https://dictionary.watkinsx.com/word/surrogate%20advertising

MLA

“surrogate advertising.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/surrogate%20advertising. Accessed November 5, 2026.

Chicago

WatkinsX Dictionary, s.v. “surrogate advertising,” accessed November 5, 2026, https://dictionary.watkinsx.com/word/surrogate%20advertising.

Source: surrogate advertising on Wiktionary, CC BY-SA 4.0.