Etymology

VSCO girl

Today it means: (A girl or woman who embraces) a trend or subculture of the late 2010s and early 2020s, characterized by heavy use of social media and relaxed, beachy fashion. Full definition →

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The story

VSCO is short for Visual Supply Company, makers of a popular photo editing application.

Etymology from Wiktionary, CC BY-SA 4.0.