Etymology

cross-promote

Today it means: To advertise or promote products by using other advertised products, services, or promotions, thereby simultaneously increasing the commercial presence and impact for all products involved. Full definition →

English promote ← Latin prōmōtus ← Proto-Italic *moweō
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The story

  1. Proto-Indo-European*(s)ker-der.?
  2. Proto-Italic*kruks /*krukis
  3. Latincrux
  4. Old Irishcros
  5. Old Norsekross
  6. Old Englishcros
  7. Middle Englishcross
  8. Middle Englishcros-
  9. Englishcross-
  10. Proto-Indo-European*per-der.?
  11. Proto-Indo-European*pér
  12. Proto-Indo-European*pró
  13. Proto-Indo-European*pro-
  14. Proto-Italic*pro-
  15. Latinprō-
  16. Proto-Indo-European*m(y)ewh₁-
  17. Proto-Indo-European*m(y)owh₁éyeti
  18. Proto-Italic*moweō
  19. Latinmoveō
  20. Latinprōmoveō
  21. Latinprōmōtus
  22. Englishpromote
  23. English todaycross-promote

From cross- + promote.

Etymology from Wiktionary, CC BY-SA 4.0.