A/B testing

noun

The use of a randomized experiment with two variants (termed A and B) which differ in a single particular.

Similar
bucket testing

Meanings

nounA/B testing (uncountable)
  1. uncountabletestingbusinessThe use of a randomized experiment with two variants (termed A and B) which differ in a single particular.

    Synonyms: bucket testing

Synonyms & antonyms

nounThe use of a randomized experiment with two variants (termed A and B) which differ in a single particular.

Similar
bucket testing
Cite this entry
APA

A/B testing. (n.d.). In WatkinsX Dictionary. Retrieved November 4, 2026, from https://dictionary.watkinsx.com/word/A%2FB%20testing

MLA

“A/B testing.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/A%2FB%20testing. Accessed November 4, 2026.

Chicago

WatkinsX Dictionary, s.v. “A/B testing,” accessed November 4, 2026, https://dictionary.watkinsx.com/word/A%2FB%20testing.

Source: A/B testing on Wiktionary, CC BY-SA 4.0.