Delia effect

proper noun

The large boost in sales or popularity of cooking ingredients or utensils endorsed by Delia Smith.

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Meanings

proper nounthe Delia effect
  1. informalThe large boost in sales or popularity of cooking ingredients or utensils endorsed by Delia Smith.

    The "Delia effect" has previously prompted soaring demand for products ranging from cranberries to frying pans. But since then hard-pressed shoppers have increasingly been drawn to the freezer cabinet.

    2008 December 13, Julia Finch, “Stores see an ice age ahead thanks to the credit freeze”, in The Guardian, →ISSN
Cite this entry
APA

Delia effect. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/Delia%20effect

MLA

“Delia effect.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/Delia%20effect. Accessed November 3, 2026.

Chicago

WatkinsX Dictionary, s.v. “Delia effect,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/Delia%20effect.

Source: Delia effect on Wiktionary, CC BY-SA 4.0.