Perettian

comparative more Perettian · superlative most Perettian

1. Relating to or characteristic of Internet entrepreneur Jonah Peretti, co-founder of BuzzFeed and The Huffington Post.

   For a while, this Perettian tinkering was our special knowledge, our competitive advantage. Then it was everywhere.

   2023 May 3, Nathan Heller, “BuzzFeed, Gawker, and the Casualties of the Traffic Wars”, in The New Yorker, New York, N.Y.: Condé Nast Publications, →ISSN, →OCLC, archived from the original on 02 Sep 2023

   2 more examples

   The goal of Buzzfeed is not to make people "bookmark" them in their browser. In some ways, having one's own website, in the Perettian way of looking, is only important at the level of monetization: The models aren't quite there yet for monetizing a 100 percent distributed brand.

   2012 February 14, Tom McGeveran, “Some best-guesses about what BuzzFeed is up to, and why it is in fact about Arianna, a little”, in Politico, archived from the original on 20 Oct 2023

   For no matter how high-minded Smith's justifications, how Dentonian his dedication to exposing the truth, I know that when he got his hands on that dossier he felt the same Perettian prickle at the back of his neck that I did, interviewing Barney Bishop III.

   2023 April 20, Dan Kois, “A Dishy New History of Online Media Leaves Out Half the Equation”, in Slate, archived from the original on 01 Aug 2023