fatfluencer

plural fatfluencers · alternative fat-fluencer

1. neologismsocial mediaAn influencer who primarily creates content related to the acceptance of being overweight.

   No doubt many of these 'fat-fluencers', as they call themselves, are up in arms at Vitality's decision to ban Edmund.

   2023 August 2, Nana Akua, “NANA AKUA: Too fat for life insurance? You've no one to blame but yourself... Though the 'body positivity' movement tells us obesity is okay, as a fitness trainer I know how dangerous it is”, in Daily Mail, London: DMG Media, →ISSN, →OCLC, archived from the original on 03 Aug 2023

   3 more examples

   Another so-called 'fat-fluencer', 34-year-old Leanda Lewis, posts pictures of herself in plus-size fashion on Instagram with the username just_eat_the_doughnut. […] Yet with their raucous trumpeting of anti-body shaming slogans […], fat-fluencers have tapped into a rising societal awareness of the importance of mental health in overall wellbeing.

   2019 May 5, Helen Chandler-Wilde, “As another study points to the dangers of obesity, is the game finally up for 'fat-fluencers'?”, in Chris Evans, editor, The Daily Telegraph, London: Telegraph Media Group, →ISSN, →OCLC, archived from the original on 02 May 2023

   Adele, from Nottingham, tells The Sun: "People call me an obesity time bomb, but I don't care. ¶ "Forget fit-fluencers, I'm a fat-fluencer - I am promoting body positivity. […] "I am showing the world what a real body looks like, free of filters and make-up."

   2023 June 28, Alley Einstein, “I'm a fat-fluencer and love going shopping in my micro-bikini… people call me an obesity time bomb but I don't care”, in The Sun, London: News Group Newspapers Limited, →ISSN, →OCLC, archived from the original on 23 Jul 2023

   Megan Goldberger, 26, from Cardiff, who boasts 235,000 followers on TikTok and a further 15,600 on Instagram, claims to be the UK's top 'fat-fluencer'.

   2023 August 1, Lydia Hawken, “I'm Britain's most successful fat-fluencer and I've earned £30,000 online - haters call me a beached whale but I know I'm healthy”, in Daily Mail, London: DMG Media, →ISSN, →OCLC, archived from the original on 11 Aug 2023

   Antonyms: fitfluencer