hype

plural hypes

1. uncountableusuallybusinessPromotion or propaganda, especially exaggerated claims.

   After all the hype for the diet plan, only the results ended up slim.

   3 more examples

   Don't believe the hype, it's a sequel / As an equal can I get this through to you

   1988, “Don't Believe the Hype”, in It Takes a Nation of Millions to Hold Us Back, performed by Public Enemy

   I was never one to believe the hype Save that for the black and white

   2012, Jeff Bhasker, Nate Ruess, Andrew Dost, Jack Antonoff, “Some Nights”, in Some Nights), performed by fun.

   The first Grand Slam showpiece between the two dominant players on the ATP Tour had been a tantalising prospect - and it surpassed the hype.

   2025 June 8, Jonathan Jurejko, “Alcaraz stuns Sinner in extraordinary French Open final”, in BBC

present singular third person hypes · participle present hyping · participle past hyped · past hyped

1. transitiveTo promote or advertise heavily.

   They started hyping the new magazine months before its release.

   1 more example

   Hydrogen fuel cells are hugely hyped but have yet to prove themselves in the real world beyond a few limited trials or small fleets on the European mainland.

   2023 August 23, Ben Jones, “A Fast Charge to DMUs' demise?”, in RAIL, number 990, page 30

comparative more hype · superlative most hype

1. informalHyped; excited.
2. slangExcellent, cool.

plural hypes · alternative hyp

1. abbreviationclippingslangClipping of hypodermic needle.

   hype kit

2. datedmetonymicallyslangA drug addict.

   The Mob enforced the No-“H” Law. They tortured pushers. They killed them. Local hypes copped in L.A. Local hypes rode the Heroin Highway.

   2001, James Ellroy, The Cold Six Thousand, New York: Knopf, →ISBN, page 90

plural hypes

1. alternativeAlternative form of hipe (“wrestling move”).

present singular third person hypes · participle present hyping · participle past hyped · past hyped

1. alternativeAlternative form of hipe (“wrestling move”).