market research

noun

The systematic collection and evaluation of data regarding customers' preferences for actual and potential products and services.

Meanings

nounmarket research (uncountable)
  1. uncountablebusinessThe systematic collection and evaluation of data regarding customers' preferences for actual and potential products and services.

Synonyms & antonyms

nounresearch that gathers and analyzes information about the moving of good or services from producer to consumer

Broader

Synonym sets from Open English WordNet, CC BY 4.0.

Translations

Arabic بَحْث سُوق, بَحْث السُوق
  • بَحْث سُوق (baḥṯ sūq)analysis of commercial data
  • بَحْث السُوق (baḥṯ as-sūq)analysis of commercial data
Catalan estudi de mercat
  • estudi de mercatanalysis of commercial data
Chinese Mandarin 市場調查 /市场调查
  • 市場調查 /市场调查 (shìchǎng diàochá)analysis of commercial data
Czech průzkum trhu, výzkum trhu
  • průzkum trhuanalysis of commercial data
  • výzkum trhuanalysis of commercial data
Finnish markkinatutkimus
  • markkinatutkimusanalysis of commercial data
French étude de marché
  • étude de marchéanalysis of commercial data
German Marktforschung
  • Marktforschunganalysis of commercial data
Polish badanie rynku
  • badanie rynkuanalysis of commercial data
Russian иссле́дование ры́нка, изуче́ние ры́нка
  • иссле́дование ры́нка (isslédovanije rýnka)analysis of commercial data
  • изуче́ние ры́нка (izučénije rýnka)analysis of commercial data
Swahili utafiti wa soko
  • utafiti wa sokoanalysis of commercial data
Cite this entry
APA

market research. (n.d.). In WatkinsX Dictionary. Retrieved November 2, 2026, from https://dictionary.watkinsx.com/word/market%20research

MLA

“market research.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/market%20research. Accessed November 2, 2026.

Chicago

WatkinsX Dictionary, s.v. “market research,” accessed November 2, 2026, https://dictionary.watkinsx.com/word/market%20research.

Source: market research on Wiktionary, CC BY-SA 4.0.