signifer

1. not comparableobsoleteBearing signs.

   the circle called Signifer, or the Zodiake

   1601, C[aius] Plinius Secundus [i.e., Pliny the Elder], “(please specify |book=I to XXXVII)”, in Philemon Holland, transl., The Historie of the World. Commonly Called, The Naturall Historie of C. Plinius Secundus. […], (please specify |tome=1 or 2), London: […] Adam Islip, →OCLC

plural signifers

1. Something that indicates or signifies; a sign, symbol, or codeword.

   Although 'corruption' is still a dominant signifier in the public realm, it has all but disappeared from the public articulations of professional associations.

   2013, Lucy Koechlin, Corruption as an Empty Signifier, page 252

   2 more examples

   In other words: the advertiser creates a new sign of which the signifier consists of the happy face and the signified can be defined as "using this product makes (you) happy"..

   1981, Jan Marie Lambert Peters, Pictorial Signs and the Language of Film, page 40

   Hence the commitment to the primacy of the materiality of the signifier ( to shape ) is also a commitment to the primacy of experience ( to the subject position ) . Because what something looks like must be what it looks like to someone , the appeal to the shape of the signifier is at the same time an appeal to the position and hence to the identity of its interpreter.

   2013, Walter Benn Michaels, The Shape of the Signifier: 1967 to the End of History, page 60