Meanings
- uncountableMedia that is passed from person to person.
The ecology of networked media call for juxtapositions that suggest the rhizomatic connections between, for instance, intellectual property (IP) rights and viral media, or neo-liberalism and social network sites (SNS).
2008, Martin Lister, Jon Dovey, Seth Giddings, Iain Grant, Kieran Kelly, New Media: A Critical Introduction, Routledge, →ISBN, page 164
Origin
Attributed to Douglas Rushkoff.
Full word history & related roots →Cite this entry
viral media. (n.d.). In WatkinsX Dictionary. Retrieved November 5, 2026, from https://dictionary.watkinsx.com/word/viral%20media
“viral media.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/viral%20media. Accessed November 5, 2026.
WatkinsX Dictionary, s.v. “viral media,” accessed November 5, 2026, https://dictionary.watkinsx.com/word/viral%20media.
Source: viral media on Wiktionary, CC BY-SA 4.0.