virtual consumption

noun

The artificial memories created by experiential advertising.

“When we see someone eat a hamburger in a commercial, we store that experience as having happened in reality when, in reality, it was a case of virtual consumption.”

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Meanings

nounvirtual consumption (uncountable)
  1. uncountableadvertisingThe artificial memories created by experiential advertising.

    When we see someone eat a hamburger in a commercial, we store that experience as having happened in reality when, in reality, it was a case of virtual consumption.

Cite this entry
APA

virtual consumption. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/virtual%20consumption

MLA

“virtual consumption.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/virtual%20consumption. Accessed November 3, 2026.

Chicago

WatkinsX Dictionary, s.v. “virtual consumption,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/virtual%20consumption.

Source: virtual consumption on Wiktionary, CC BY-SA 4.0.