memetic

comparative more memetic · superlative most memetic

1. Of, being, containing, or pertaining to memes; pertaining to replication of concepts.

   The term internets[…]is an example of memetic usage that functions as a high profile in-joke.

   2012, Michele Zappavigna, Discourse of Twitter and Social Media

   4 more examples

   But let’s not assume that all of the innuendo and debate is a product of the Russian info-war, or that the Kremlin is a grandmaster of the memetic chessboard.

   2015 July 7, Mark Galeotti, “'The west is too paranoid about Russia's information war'”, in The Guardian

   Within different communities, groups, or dyads, the same memetic media could be deployed as a long-standing community in-joke, dadaist absurdity, or even as fighting words (or images, as the case may be).

   2018, Whitney Phillips, Ryan M. Milner, The Ambivalent Internet […] , John Wiley & Sons, →ISBN, page 122

   Gamergate, “the Fappening” (or Celebgate), and the subsequent Comicsgate are examples of campaigns that deployed active memetic warfare in racialized and gendered ways to attack and drive away a constructed enemy.

   2021, Lisa Nakamura, Hanah Stiverson, Kyle Lindsey, Racist Zoombombing, Routledge, →ISBN

   Whether the e/accs have the better arguments or not, they seem to have money and memetic energy on their side.

   2024 March 18, Andrew Marantz, “О.К., Doomer”, in The New Yorker, page 50