profundicate

present singular third person profundicates · participle present profundicating · participle past profundicated · past profundicated

1. rareTo make profound; to make a concept unnecessarily complicated.

   Profundify or profundicate the speech. Use Roget's Thesaurus to make simple ideas seem profound.

   1995 September 15, The Times-Picayune, New Orleans, page E1

   3 more examples

   To profundify or to profundicate: A Borenverb used to denote the use of thesauric and other enrichment techniques to make a simple idea appear to be profound. […] Graduates of agricultural institutions tend to use "to profundicate" while graduates of ivy league schools tend to use "to profundify".

   1976, James H. Boren, The Bureaucratic Zoo: The Search for the Ultimate Mumble, McLean, Va.: EPM Publications, →ISBN, page 4

   You should learn to profundify and to profundicate. Those are Boren verbs; they're not in the dictionary yet, but we're working on it and we think we're going to make it. They're being used in Washington now and Time Magazine, the Wall Street Journal; and a few others have picked it up.

   1979, The Proceedings – Middle States Association of Colleges and Schools. Annual Convention, Philadelphia, Penn.: Middle States Association of Colleges and Schools, →ISSN, page 69

   Who has not suffered from “bureaucratese” – turgid unnecessarily complex descriptions that yield only to the most persistent. […] Examples include “mumblistic” (planned mumbling) and “profundicating” (translating simple concepts into obscure jargon) (Boren, 1972). The remedy is to simplify and clarify.

   2012, Eileen Gambrill, Propaganda in the Helping Professions, New York, N.Y.: Oxford University Press, →ISBN, page 305

   Synonyms: profundify