Meanings
prosumer1
plural prosumers
- A person in postindustrial society who combines the economic roles of producer and consumer.
During the First Wave most people consumed what they themselves produced. They were neither producers nor consumers in the usual sense. They were instead what might be called "prosumers."
[1980, Alvin Toffler, The Third Wave
prosumer2
- not comparablebusinessTargeting serious, enthusiastic consumers, incorporating professional features but often modified for non-professional use.
- not comparablebusinessHigh-end.
plural prosumers
- A serious, enthusiastic consumer: not professional (earning money), but of similar interest and skills to a (generally lower-level) professional, or aspiring to that.
Synonyms: amateur, enthusiast, hobbyist, semiprofessional
Synonyms & antonyms
nounA serious, enthusiastic consumer: not professional (earning money), but of similar interest and skills to a (generally lower-level) professional, or aspiring to that.
Origin
prosumer · noun
- Proto-Indo-European*per-der.?
- Proto-Indo-European*pér
- Proto-Indo-European*pró
- Proto-Indo-European*pro-
- Proto-Italic*pro-
- Latinprō-
- Proto-Indo-European*dewk-
- Proto-Indo-European*déwkti
- Proto-Italic*doukō
- Latindūcō
- Latinprōdūcō
- Middle Englishproduce
- Englishproduce
- Englishproducer
- Proto-Indo-European*ḱe?
- Proto-Indo-European*ḱóm
- Proto-Italic*kom
- Proto-Italic*kom-
- Latincon-
- Proto-Indo-European*upó
- Proto-Italic*supo
- Latinsub
- Latinsub-
- Proto-Indo-European*h₁em-
- Proto-Indo-European*h₁émeti
- Proto-Italic*emō
- Latinemō
- Latinsūmō
- Latincōnsūmō
- Old Frenchconsumer
- Middle Englishconsumen
- Englishconsume
- Englishconsumer
- Englishprosumer
Blend of producer + consumer, coined by futurologist Alvin Toffler in his book The Third Wave (1980). Concept based on suggestion by Marshall McLuhan and Barrington Nevitt in their 1972 book Take Today (p. 4) that consumers would take on producer roles in mass customization.
Full word history & related roots →prosumer · adjective, noun
- Englishprofessional
- Proto-Indo-European*ḱe?
- Proto-Indo-European*ḱóm
- Proto-Italic*kom
- Proto-Italic*kom-
- Latincon-
- Proto-Indo-European*upó
- Proto-Italic*supo
- Latinsub
- Latinsub-
- Proto-Indo-European*h₁em-
- Proto-Indo-European*h₁émeti
- Proto-Italic*emō
- Latinemō
- Latinsūmō
- Latincōnsūmō
- Old Frenchconsumer
- Middle Englishconsumen
- Englishconsume
- Englishconsumer
- Englishprosumer
Blend of professional + consumer.
Full word history & related roots →Translations
Polish prosument
- prosumentperson in postindustrial society
Spanish prosumidor
- prosumidorperson in postindustrial society
Cite this entry
prosumer. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/prosumer
“prosumer.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/prosumer. Accessed November 3, 2026.
WatkinsX Dictionary, s.v. “prosumer,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/prosumer.
Source: prosumer on Wiktionary, CC BY-SA 4.0.