disincentive

plural disincentives

1. That which discourages a particular behaviour; a deterrent.

   1 more example

   CDC guidelines issued in July called for voluntary HIV testing of all health care workers, but also recommended that those who are found HIV positive go before a local board that could advise them not to perform a list of "exposure-prone" procedures. AIDS activists and health care workers decried the guidelines, arguing that they served as a disincentive for health workers to seek HIV testing. They also charged that the recommendations legitimized public fear about HIV transmission during surgical or dental procedures.

   1991 December 8, Jacob Smith Yang, “'Invasive Procedures' Dropped?”, in Gay Community News, volume 19, number 21, page 1