persona

per·so·na
P3E1R1S1O1N1A1
US/pɝˈsoʊnə/UK/pɜːˈsəʊnə/UK/pəˈsəʊnə/

noun

A social role.

“I've maintained a very public persona.”

Similar
characterroletheatrical rolepartimage
Less commonScrabble 9

Meanings

nounpersona (plural personas or personae or personæ)

plural personas · plural personae · plural personæ

  1. A social role.

    I've maintained a very public persona.

  2. A character played by an actor.
  3. human sciencesThe mask or appearance one presents to the world.

    He keeps his online persona completely separate from his real-world one.

    1 more example

    The latest in a long line of dirty dating tactics to emerge is “wokefishing,” a term coined by writer Serena Smith. “People masquerade as holding progressive political views to ensnare potential partners,” Smith told Vice. Wokefishermen can be thought of like catfishers — those who use fake online personas to defraud victims — but only for sex instead of money.

    2020 July 30, Ben Cost, “Wokefish’ dating trend: Shady men are pretending to be progressive on apps”, in New York Post, archived from the original on 06 Oct 2020
  4. user experiencebusinessAn imaginary person representing a particular type of client or customer, considered when designing products and services that will appeal to them.

    To do so, your organization should create nuanced buyer personas for all relevant market segments or buyer groups that demonstrate affinity to your brand. These buyer personas should include standard demographic information […]

    2014, Ira Kaufman, Chris Horton, Digital Marketing, page 128

Synonyms & antonyms

nounan actor's portrayal of someone in a play

Similar
characterroletheatrical rolepart

noun(Jungian psychology) a personal facade that one presents to the world

Similar
Broader
appearancevisual aspect

Synonym sets from Open English WordNet, CC BY 4.0.

Origin

  1. Ancient Greekπρόσωπον“face; appearance; mask used in ancient theatre to denote a character or, more generally, a social role”
  2. Etruscan𐌘𐌄𐌓𐌔𐌖“mask; masked individual; actor”
  3. Englishpersona

Borrowed from Latin persōna (“mask; character”), of uncertain origin. Suggested to be from Etruscan 𐌘𐌄𐌓𐌔𐌖 (φersu, “mask; masked individual; actor”), which could be a loan from Ancient Greek πρόσωπον (prósōpon, “face; appearance; mask used in ancient theatre to denote a character or, more generally, a social role”). Doublet of person and parson.

Full word history & related roots →

Translations

Chinese Mandarin 人物
  • 人物 (rénwù)social role
French rôle social m casquette, personnage
  • rôle social m casquettesocial role
  • personnagecharacter played by an actor
  • personathe appearance one presents to the world
German Persona
  • Personathe appearance one presents to the world
Hindi व्यक्तित्व, चरित्र
  • व्यक्तित्व (vyaktitva)social role
  • चरित्र (caritra)character played by an actor
  • पात्र (pātra)character played by an actor
Hungarian társadalmi/szociális szerep, szerep
  • társadalmi/szociális szerepsocial role
  • szerepcharacter played by an actor
  • szereplőcharacter played by an actor
  • perszónathe appearance one presents to the world
  • személyiségthe appearance one presents to the world
Portuguese personagem, perfil
  • personagemcharacter played by an actor
  • perfilimaginary person representing a particular type of client or customer
Russian персона́ж, персо́на
  • персона́ж (personáž)character played by an actor
  • персо́на (persóna)the appearance one presents to the world
Spanish identidad alterna
  • identidad alternathe appearance one presents to the world
Swedish profil c framtoning, persona c image c fasad
  • profil c framtoningsocial role
  • persona c image c fasadthe appearance one presents to the world
Turkish kişilik, çehre
  • kişilikcharacter played by an actor
  • çehrethe appearance one presents to the world
Ukrainian суспі́льна роль, персона́ж
  • суспі́льна роль (suspílʹna rolʹ)social role
  • персона́ж (personáž)character played by an actor
  • персо́на (persóna)the appearance one presents to the world

Rhymes & wordplay

Rhymes with persona

All rhymes →

Anagrams

Cite this entry
APA

persona. (n.d.). In WatkinsX Dictionary. Retrieved November 3, 2026, from https://dictionary.watkinsx.com/word/persona

MLA

“persona.” WatkinsX Dictionary, https://dictionary.watkinsx.com/word/persona. Accessed November 3, 2026.

Chicago

WatkinsX Dictionary, s.v. “persona,” accessed November 3, 2026, https://dictionary.watkinsx.com/word/persona.

Source: persona on Wiktionary, CC BY-SA 4.0.