signage

plural signages

1. uncountableusuallySigns, particularly those imparting commercial, directional, or road traffic information, taken collectively.

   The signage at the airport is designed to point the way clearly to important locations.

   5 more examples

   Uniformity must be paramount in all signage and markings and is the only sound basis from which the job of traffic control can be started on any highway system.

   1962, J. F. McLaughlin, editor, Proceedings of the 48th Annual Road School: Held at Purdue University, March 26–29, 1962 (Engineering Bulletin; Engineering Extension Series (Purdue University, Department of Engineering Extension); no. 111), Lafayette, Ind.: Purdue University, →OCLC, page 196

   Early involvement with a signage designer can often assist the architect and the owner to identify problems in directional or informational signage that may not have been considered.

   1973, Bulletin, volume 48, Detroit, Mich.: Michigan Society of Architects, →OCLC, page 51, column 2

   Perhaps no aspect of library design is as vital to the success of library users as is effective signage, and certainly few other aspects are as perplexing for library planners. [...] Librarians often cannot rely on architects and interior designers to plan effective signage and must address this feature of library building design on their own.

   1995 May, Kate W. Ragsdale, compiler, Effective Library Signage (Systems and Procedures Exchange Center Flyer; 208), [Washington, D.C.]: Office of Management Services, Association of Research Libraries, →ISSN, →OCLC, page 1

   If you try to push more and more traffic on to limited numbers of roads you require more signage, more safety measures, bus lanes, cycle lanes and so on.

   2003 January 3, Martin Waller, “Jarvis chief aims to lift siege of Paris”, in The Times, London: News UK, →ISSN, →OCLC

   [I]t is critical for today's advertisers to realize how different digital signage is today from traditional advertising, be it the difference between static signage and digital content on digital screens, on one hand, or the difference between a traditional broadcast TV ad and a digital signage ad, on the other.

   2008, Jimmy Schaeffler, “The Big Picture: An Overview of Digital Signage”, in Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business (NAB Executive Technology Briefings), Burlington, Mass.; Oxford, Oxfordshire: Focal Press, →ISBN, page 25

2. Indiacountableusuallyelsewhere regarded as nonstandardA sign, a signboard.

   From 'parking' to 'exit' or 'washrooms' to 'please pay here' – a signage is at every retail point.

   2010, Swati Bhalla, Anuraag S., “Part 2: Display Basics”, in Visual Merchandising (Retail Education), New Delhi: Tata McGraw Hill Education, →ISBN, page 44

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   [T]he department is basically involved in providing basic amenities and the minimum requirements such as clearing trekking tracks, providing signages, basic accommodation or tents and so on.

   2008 June, “Institutional, Governance and Policy Framework for Tourism Development in the Islands”, in Rethink Tourism in the Andamans: Towards Building a Base for Sustainable Tourism, Bangalore, Karnataka: EQUATIONS [Equitable Tourism Options], section 5.1.2.2 (Department of Environment and Forests), page 78

   External signages invite customers from different distances. Main signage makes appeal to customers approaching store from a distance of 170–180 feet, and the storefront signages makes impact from a distance of 60–70 feet.

   2009, K. V. S. Madaan, “Store Layout, Design and Visual Merchandising”, in Fundamentals of Retailing (Retail Education), New Delhi: Tata McGraw Hill Education, →ISBN, page 203

   We arrive at a place which has a signage with archaic lettering. It says "Twenty Thousand Leagues," and in simple lettering below, it says "Fine dining."

   2012, J. L. Dobias, Cripple Mode: Hot Electric, [Bloomington, Ind.]: Xlibris, →ISBN, page 612

   When he was old enough to read, he saw signages outside beautiful buildings: 'Indians and dogs not allowed.'

   2016, Madhu Gurung, “Bajai”, in The Keeper of Memories, Noida, India: HarperCollins Publishers, →ISBN